Evaluative Essay_Example Paragraphs

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Evaluative Essay: Evaluation Paragraph Structure

Complete the task below and then make sure that YOUR Portfolio Task 5 Evaluative Essay Paragraph follows this structure:

Find and underline the following in these paragraphs:

Topic sentence with a clear, specific criterion.

An explanation of why the criterion is important (either to companies in general or to the specific

company in question).

A short overall evaluation/judgment

Supporting point 1 (detailing what the company did/does with regard to the criterion)

- Example (if necessary)

- Mini evaluation (optional depends on the number of points/length of the paragraph) Supporting point 2 (detailing what the company did/does with regard to the criterion)

- Example (if necessary)

- Mini evaluation (optional depends on the number of points/length of the paragraph) Supporting point 3 (detailing what the company did/does with regard to the criterion)

- Example (if necessary)

- Mini evaluation (optional depends on the number of points/length of the paragraph)

Evaluation (application of the criterion to the supporting points how well did the company do? Why?

Did this have any positive/negative consequences?)



According to Robin and Reidenbach (1987), a successful company should assume social responsibility. They believe that social responsibility is a significant factor for all multinational companies in strengthening their brand image. Wal-Mart does this in a number of diverse ways. First of all, the Women’s Development Fund was set up in China by Wal-Mart and the Chinese Women's Development Foundation (CWDF) in 2012 aimed to assist those Chinese women who need financial support. It has already helped 1,316 women of families achieve their own business dream (Wal-Mart, 2013). This act is really helpful for gender equality and improving the social status of these women. In addition to setting up these funds, as food safety has become a serious issue in Chinese society in recent years, Wal-Mart as a worldwide food retailer is also taking measures to deal with the problem. The company announced RMB100 million would be invested to strengthen the food safety administration in China during the next 3 years (Wal-Mart China, 2013). Finally, Wal-Mart also made contributions to support the government’s initiative to reduce plastic waste by launching a nationwide campaign with the slogan “Go green with no plastic bags”. This campaign can help promote the idea of environmental protection, and helps to raise the company’s “green” image. From examples such as these, it can be seen that Wal-Mart tried hard to take its social and environmental responsibilities seriously.




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